About
Built in Franklin, for the companies of Middle Tennessee.
Harpeth Labs takes its name from the river that winds through Williamson County — a quiet, dependable current that's been here long before any of us. We picked it on purpose.
Most AI consulting today is loud, expensive, and oddly disconnected from the people who actually have to do the work. Owners are pitched platforms. Executives get slide decks. Frontline teams get a Slack message saying "we have ChatGPT now." Six months later, nothing has changed.
We're a practitioner shop. We build the thing, train your team to use it, and stay close enough to see whether it actually moved a number. We're priced for an SMB and rigorous enough for a mid-market company.
Founder
John Daniels
Founder of Harpeth Labs. Two decades building, leading, and shipping technology for SMB and mid-market teams across the Southeast. Based in Franklin, TN.
How we work
Four principles we don't bend.
Fixed fee, always
Hours commoditize the work and reward inefficiency. We quote a price, scope it tightly, and stand behind it.
Outcome over effort
We measure ourselves on what changes for your team — adoption, ramp time, throughput — not on hours billed.
Human in the loop
Every workflow we ship keeps your people in charge of the decisions that matter.
Local first
We work face-to-face with Franklin and Nashville teams. Coffee, conference rooms, on the floor — not just Zoom.
Our bench
A small core, a deep bench.
Harpeth Labs is intentionally lean. When an engagement needs more horsepower, we bring in trusted specialists we've worked with for years.
AI Engineer
Custom GPTs, agent builds, light integrations across Make, n8n, and Zapier.
Workforce Trainer
Live training delivery for sales and support cohorts, plus leadership workshops.
Brand & Content
Case studies, sales collateral, executive ghostwriting.